The Z Hotel (Soho)

Stay in the heart of London - after all you're an Urbanite, not a tourist. Z SOHO has everything you need for a couple of nights in town. Concentrated style, an out-of-town price, and the West End - at your feet the moment you step out the door. No off-central, tourist hotels for you. The building is a designer conversion of twelve Georgian townhouses. From the outside you see classic architectural proportions, combined with contemporary style. Inside, you find 85 rooms gathered around a central courtyard. And it places you in Moor Street, between the theatre and bookshops of Cambridge Circus and Charing Cross Road - and the vivid cosmos of Old Compton Street.