Guide to... Shopping in Style in Fitzrovia

Fitzrovia is arguably as known for restaurants but with Oxford Street, Regent Street, and Tottenham Court Road forming three of the four sides of Fitzrovia that is in some ways surprising.

In terms of fashion there is Top Shop; Nike Town. In terms of electronics shops, well Tottenham Court Road is legendary for its bargain TVs and cameras.


Top Categories Within Fitzrovia Shopping

Women's Fashion (Fitzrovia) Men’s Fashion (Fitzrovia) Food, Beverages & Tobacco Shops (Fitzrovia) Supermarkets (Fitzrovia) Shoe Shops (Fitzrovia) Markets (Fitzrovia) Gift Shops (Fitzrovia) Mobile Phone Shops (Fitzrovia) Baby, Toddler & Children Shops (Fitzrovia) Watch & Jewellery Shops (Fitzrovia)


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Schuh (Oxford Circus)
Schuh (Oxford Circus)Top Pick
200 Oxford Street, Fitzrovia, London, W1D 1NU

Schuh (pronounced 'shoe') is a United Kingdom-based high street and internet branded footwear retailer. "Schuh" is...Read more

Shopping Oxford Street Fitzrovia Men’s Fashion Women's Fashion Apparel & Accessories Shops Baby, Toddler & Children Shops Shoe Shops Oxford Circus

The Body Shop (374 Oxford Street)
The Body Shop (374 Oxford Street)Top Pick
374 Oxford Street, Fitzrovia, London, W1C 1DS

The Body Shop is the original, natural and ethical beauty brand, with over 2,500 stores in over 60 markets worldwide....Read more

Shopping Oxford Street Fitzrovia Health & Beauty Shops

Ann Summers (Oxford Street)
Ann Summers (Oxford Street)
104-106 Oxford Street, Fitzrovia, London, W1D 1LP

Ann Summers is a UK-based adult retailer, specialising in sex toys and lingerie, with over 140 high street stores in...Read more

Shopping Women's Fashion Oxford Street Fitzrovia Tottenham Court Road Adult Shops

Claire's (Oxford Street)
Claire's (Oxford Street)
108 Oxford Street, Fitzrovia, London, W1D 1LR

We are one of the world’s leading specialty retailers of fashionable jewelry and accessories for young women, teens,...Read more

Shopping Oxford Street Fitzrovia Women's Fashion Apparel & Accessories Shops

Currys / Currys.digital (Oxford Street)
Currys / Currys.digital (Oxford Street)
88 Oxford Street, Fitzrovia, London, W1D 1BX

Currys Digital is an electrical retailer in the United Kingdom owned by Dixons Carphone. With its origins in a...Read more

Shopping Working Oxford Street Fitzrovia Electronics Shops

Flying Tiger
Flying Tiger
241 Tottenham Court Road, London, W1T

All your funny, useful things for all year round.Read more

Shopping Bloomsbury Fitzrovia Tottenham Court Road

H&M (Oxford Street - East)
H&M (Oxford Street - East)
174-176 Oxford Street, Fitzrovia, London, W1D 1NX

H&M offers fashion and quality at competitive prices with a broad and varied selection for women, men, teens and...Read more

Shopping Men’s Fashion Women's Fashion Oxford Street Fitzrovia

Holland & Barrett (Oxford Street)
Holland & Barrett (Oxford Street)
52 Oxford Street, Fitzrovia, London, W1D 1BG

Holland and Barrett is the UK's leading retailer of vitamins, minerals and herbal supplements. Our stores are a...Read more

Living Life Shopping Oxford Street Fitzrovia

O2 (134 Oxford Street)
O2 (134 Oxford Street)
134 Oxford Street, Fitzrovia, London, W1D 1LU

Telefónica UK Limited (trading as O2 – stylised as O2) is a telecommunications services provider in the United...Read more

Shopping Working Oxford Street Fitzrovia Mobile Phone Shops

Office (Oxford Street)
Office (Oxford Street)
190 Oxford Street, Fitzrovia, London, W1D 1NR

OFFICE is a firm favourite with the fashion-pack. Both the men's and women's ranges encompass the whole style...Read more

Shopping Men’s Fashion Women's Fashion Oxford Street Fitzrovia Baby, Toddler & Children Shops Shoe Shops

Parkers Dry Cleaners
Parkers Dry Cleaners
28 Goodge Street, London, W1T 2QQ

Dry cleaners offering cleaning services for clothes and textiles.Read more

Goodge Street Fitzrovia Shopping Women's Fashion

PC World (Tottenham Court Road)
PC World (Tottenham Court Road)
145 Tottenham Court Road, Fitzrovia, London, W1T 7NE

    Opening Times:Monday: 9am - 8pmTuesday: 9am - 8pmWednesday: 9am - 8pmThursday: 9am - 8pmFriday:...Read more

Shopping Fitzrovia Tottenham Court Road

Primark (Fitzrovia)
Primark (Fitzrovia)
14-28 Oxford Street, Fitzrovia, London, W1D 1AU

Women's fashion & Men's fashion & Home & BeautyRead more

Shopping Men’s Fashion Women's Fashion Oxford Street Fitzrovia

Rivet & Hide
Rivet & Hide
5 Windmill Street, London, W1T 2JA

Men's store selling rare denim, clothes and accessories.Read more

Windmill Street Fitzrovia Shopping Women's Fashion

Sainsburys (Tottenham Court Road)
Sainsburys (Tottenham Court Road)
15 - 17 Tottenham Court Road, Fitzrovia, London, W1T 1BJ

The Sainsbury Archive documents the history of one of the nation's oldest retailers from when it was founded in...Read more

Shopping Fitzrovia Tottenham Court Road

Sports World
Sports World
Oxford Street 150/154, Fitzrovia, London, W1D 1ND

The Group commenced trading as a single store in Maidenhead, founded by Mike Ashley in 1982. We have now expanded to...Read more

Shopping Oxford Street Fitzrovia Men’s Fashion Sporting Goods Shops Shoe Shops

Tesco (Goodge Street)
Tesco (Goodge Street)
10-16 Goodge Street, London, W1T 2QB

Supermarket selling fresh produce and other groceries.Read more

Shopping Fitzrovia Goodge Street

The Eye Place
The Eye Place
5 Charlotte Place, London, W1T 1SF

Opticians and eye care.Read more

Living Life Shopping Charlotte Place Fitzrovia

The Pharmacy at Mayfair
The Pharmacy at Mayfair
6 Shepherd Market, Mayfair, London, W1J 7QD

Situated in Shepherd Market, the Phamacy at Mayfair provides a warm and friendly service, tailored to your individual...Read more

Living Life Shopping Fitzrovia Shepherd Market Explore London Mayfair

Topman (Oxford Street)
Topman (Oxford Street)
214 Oxford Street, Fitzrovia, London, W1W 8LG

Topman is the stand-alone fashion business counterpart of Topshop that caters exclusively to men’s clothing. A part...Read more

Shopping Men’s Fashion Oxford Street Fitzrovia

Urban Outfitters
Urban Outfitters
200 Oxford Street, Fitzrovia, London, W1D 1NU

Urban Outfitters is a global retailer with a boutique approach. Does that sound like a contradiction? How about...Read more

Shopping Men’s Fashion Women's Fashion Oxford Street Fitzrovia

Warhammer
Warhammer
243 Tottenham Court Road, London, W1T 7QS

Specialist game shop.Read more

Shopping Bloomsbury Fitzrovia Tottenham Court Road

Zack's London Eye Clinic
Zack's London Eye Clinic
30 Warren Street, London, W1T 5NF

Award winning and independent opticians.Read more

Living Life Shopping Warren Street Fitzrovia

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H&M (Regent Street)
H&M (Regent Street)Top Pick
234 Regent Street, Soho, London, W1B 3BR

0.56km

The H&M group reaches fashion fans across the globe and has come a long way since the first Hennes store opened...Read more

Shopping Regent Street Soho Men’s Fashion Women's Fashion

Hotel Chocolat (Old Compton Street)
Hotel Chocolat (Old Compton Street)Top Pick
25 Old Compton Street, Soho, London, W1D 5JN

0.63km

Our unique concept Our cafes are a new concept that brings together everything we do under one roof – from cocoa...Read more

Cafes & Coffee Shops Old Compton Street Soho Eating Shopping

Monsoon (Oxford Street West) (Accessorize & Monsoon Children)
Monsoon (Oxford Street West) (Accessorize & Monsoon Children)Top Pick
324 Oxford Street, Marylebone, London, W1C 1JA

0.64km

Accessorize & Monsoon Children store on Oxford Street.Read more

Oxford Street Shopping Women's Fashion Apparel & Accessories Shops Baby, Toddler & Children Shops

Guess (Regent Street)
Guess (Regent Street)Top Pick
160 Regent Street, London, W1B 5SP

0.67km

Women's wear & accessories & jewelleryRead more

Shopping Mayfair Soho Women's Fashion Regent Street

Disney Store (Oxford Street)
Disney Store (Oxford Street)Top Pick
350-352 Oxford Street, Paddington, London, W1C 1JH

0.69km

Only Disney related items, many of them exclusive. Disney Store London, offers the latest official Disney, Marvel and...Read more

Shopping Oxford Street Toys & Games Shops Baby, Toddler & Children Shops

Vivienne Westwood
Vivienne WestwoodTop Pick
44 Conduit Street, Mayfair, London, W1S 2YL

0.71km

With a design record spanning over 40 years, beginning with punk rock in the 1970s, Vivienne Westwood's designs have...Read more

Conduit Street Explore London Mayfair Shopping Women's Fashion

TM Lewin
TM LewinTop Pick
126 Regent Street , Soho, London, W1B 5SD

0.73km

M.Lewin has been providing the business world with shirts, suits and accessories since 1898 With a real passion for...Read more

Shopping Regent Street Soho Men’s Fashion

Burberry (Regent Street)
Burberry (Regent Street)Top Pick
121 Regent Street, Mayfair, London, W1B 4TB

0.75km

Established in 1856, Burberry is a global British luxury brand with a heritage of innovation, craftsmanship and...Read more

Shopping Men’s Fashion Women's Fashion Regent Street Explore London Mayfair Royal Warrant Holders

Burberry (New Bond Street)
Burberry (New Bond Street)Top Pick
21-23 New Bond Street, Mayfair, London, W1S 2RE

0.77km

Established in 1856, Burberry is a global British luxury brand with a heritage of innovation, craftsmanship and...Read more

Shopping Men’s Fashion Women's Fashion New Bond Street Explore London Mayfair Royal Warrant Holders

Michael Kors (James Street)
Michael Kors (James Street) Top Pick
28 James Street, Covent Garden, London, WC2E 8PA

0.83km

Watches & Accessories & Handbags & Shoes Read more

Shopping James Street Covent Garden Watch & Jewellery Shops

Jigsaw
JigsawTop Pick
22 Regent Street, London, SW1Y 4UF

0.86km

At Jigsaw we believe that fashion is temporary but style is permanent. We opened our first store in Hampstead in...Read more

St James's Regent Street Shopping Women's Fashion

Jones Bootmaker (Jermyn Street)
Jones Bootmaker (Jermyn Street)Top Pick
112 Jermyn Street, St James's, London, SW1Y 6LS

0.88km

The company was established in 1857 and currently has over 80 branches throughout the UK. The company has expanded...Read more

Shopping Jermyn Street Shoe Shops

Penhaligons
PenhaligonsTop Pick
16-17 Burlington Arcade, London, W1J 0PL

0.88km

Penhaligon's 147 year heritage is at the heart of everything we do, creating innovative fragrances that tell a story,...Read more

Shopping Piccadilly Burlington Arcade Explore London Mayfair

Mountain Warehouse
Mountain WarehouseTop Pick
15 Regent Street, London, SW1Y 4LR

0.89km

At Mountain Warehouse we have been developing the very best outdoor gear for all the family since 1997.Unlike other...Read more

Shopping Regent Street Mayfair Shoe Shops

Alexander McQueen (Old Bond Street)
Alexander McQueen (Old Bond Street)Top Pick
4-5 Old Bond Street, Mayfair, London, W1S 4PD

0.92km

Alexander McQueen brand was founded by designer Alexander McQueen in 1992. It was the suggestion of Isabella Blow...Read more

Shopping Men’s Fashion Women's Fashion Old Bond Street Explore London Mayfair

Ryman (Regent Street)
Ryman (Regent Street)Top Pick
5-11 Regent Street, London, SW1Y 4LR

0.93km

In the October of 1893, a young Henry Ryman flipped over the ‘Open’ sign to his brand new shop on Great Portland...Read more

Shopping St James's Regent Street Working Office Supply Shops

Boggi (Jermyn Street)
Boggi (Jermyn Street)Top Pick
49 Jermyn Street, London, SW1Y 6LX

0.94km

Since 1939, men’s clothing brand Boggi Milano has worked to create contemporary men's fashion designs, taking care of...Read more

Shopping Jermyn Street St James's Men’s Fashion

Burberry (Brompton Road)
Burberry (Brompton Road)Top Pick
18 Brompton Road, London, SW1X 7QN

1.77km

Established in 1856, Burberry is a global British luxury brand with a heritage of innovation, craftsmanship and...Read more

Shopping Knightsbridge Royal Warrant Holders Women's Fashion Brompton Road

Blue Inc
Blue IncTop Pick
438 Holloway Road, Holloway, London, N7 6QA

2.61km

Blue Inc is a leading affordable fashion style destination for men, women and children. Discover your new look today!Read more

Shopping Men’s Fashion Women's Fashion

YMCA (Goodge Street)
YMCA (Goodge Street)
22 Goodge Street, London, W1T 2QF

0.14km

Charity store selling clothing, books, CDs, DVDs, shoes, bric-a-brac and new goods.Read more

Living Life Shopping

Diva Corsets
Diva Corsets
146 New Cavendish Street, London, W1W 6YQ

0.17km

Making a range of fashionable corsets in recent colours and fabrics using traditional methods of construction.Read more

Shopping

Vodafone (Oxford Street - West)
Vodafone (Oxford Street - West)
127 Oxford Street, Soho, London, W1D 2HT

0.39km

Vodafone made the UK's first mobile call at a few minutes past midnight on 1 January 1985. Within fifteen years, the...Read more

Shopping Oxford Street Soho

The Body Shop (66 Oxford Street)
The Body Shop (66 Oxford Street)
66 Oxford Street, London, Soho, London, W1D 1BL

0.39km

Our story started in Brighton, England in 1976. There our founder Dame Anita Roddick began mixing her own products...Read more

Shopping Oxford Street Soho Health & Beauty Shops

Samsung Experience Store (Oxford Street)
Samsung Experience Store (Oxford Street)
125 Oxford Street, Soho, London, W1D 2HS

0.39km

The Samsung Experience Store on Oxford Street is one of Samsung's flagship shops. It is open from 9am until 9pm from...Read more

Shopping Oxford Street Soho Regent Street Tottenham Court Road Electronics Shops

Map of Shopping in Fitzrovia

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FAQs about Fitzrovia and Shopping in London


Oxford Street borders four different districts of London, Soho, Fitzrovia, Marylebone, and Mayfair .



Oxford Street is located in the borough of Westminster in central London.

Oxford Street can be considered to form part of the districts of Fitzrovia, Soho and Mayfair .



Oxford Street is home to approximately 300 shops including many famous brands. Some of the most well known shops include: Selfridges, TopShop, Disney Store, Zara, O2, Nike Town, Marks & Spencer, The Body Shop, John Lewis, Pandora and many more.

For a full list of shops on Oxford Street see the Oxford Street shopping section of our website here: https://loveoxfordstreet.com/oxford-street/guide



Selfridges is one of the most famous department stores in London and well worth a visit if you are in central London. It is easy to find. It is located at 400 Oxford Street, close to Bond Street tube station.

For a map showing the location of Selfridges visit: https://loveoxfordstreet.com/oxford-street/map

For help getting to Oxford Street visit: https://loveoxfordstreet.com/oxford-street/location/



Central London has many fantastic shopping streets crammed with all manner of shops selling goodies you never even knew you needed until you see them.

Jermyn Street is a particularly good example of this, when construction work is not going on - which is almost never - it is one of the most beautiful streets in St James's lined with exclusive shops selling men's clothing and male grooming products - silver cut-throat razors and the like.

Oxford Street is perhaps the most famous shopping street in London if not the World with approximately three hundred shops squeezed in to a 2km long road.

Regent Street which crosses Oxford Street is arguably as well known, at least to Monopoly fans. Regent Street is home to the flagship Apple store in London; Burberry's flagship store; and of course the kids' favourite, the World famous Hamley's Toy Store.

Another famous London shopping street which meets Oxford Street is Bond Street (comprising of Old Bond Street and New Bond Street). It is a true fashion mecca housing flagship stores by Chanel, Gucci, Louis Vuitton, Bottega Veneta, and many other leading fashion brands.



You can view a list of shops in Covent Garden, including information about offers, by viewing our Covent Garden shopping guide (https://forbidden.london/london-guide/covent-garden/shopping-in-style#businesses)


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Blue Plaques in London

Luigi Manze Blue Plaque - Manze's Pie & Mash Shop.  Locally listed building.  Originally from Ravello in Italy, the Manze family emigrated to England in 1878 and founded an empire of fourteen pie & mash shops across London. In 1929 Luigi Manze rebuilt 76 High Street in its present form.
Blue Plaque № 9666 - Chingford Mount Cemetery – Developed in1884 by the Abney Park Cemetery Company on land originally called “Caroline Mount”, named after the landowner. The original Chapel and gatelodges are now gone but the impressive gates, railings, and gatepiers survive
John Keats Blue Plaque - In a house on this site the "Swan & Hoop" John Keats poet was born 1795
Charles Voysey Blue Plaque - C. F. A. Voysey 1857-1941 architect and designer lived here
Charles Holden Brown Plaque - Chiswick Park station  Listed as a building of National Significance  Architect: Charles Holden, 1933  The station first opened on 1 July 1879 by the Metroploitan District Railway when the railway was extended from Turnham Green to Ealing Broadway.  The station was originally named 'Acton Green' and was renamed to 'Chiswick Park' on 1 March 1910.  The original station was demolished in 1931 to accommodate the new Piccadilly line tracks, although the Piccadilly line has never served this station,
Black Plaque № 11634 - Coronation Avenue  In memory of over 160 people who died when a high explosive bomb fell on this building during the blitz on 13th October 1940.

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